The once inviolate frame within which programs or commercials were displayed on television – always separately – has been violated to a pulp. Program content is seen increasingly as a mere backdrop on which ads are posted like billboards on a fence.

The once inviolate frame within which programs or commercials were displayed on television – always separately – has been violated to a pulp. Program content is seen increasingly as a mere backdrop on which ads are posted like billboards on a fence.

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